RALEIGH, NC – The Retail Solutions Providers Association (RSPA) today announced the hiring of Catina Bell as a Member Services Manager. Bell, who has 26+ years of B2B customer service experience, will join the veteran Member Services Team of Sr. Member Services Manager Peggy Fry (4 years with RSPA), Sr. Member Services Manager Nicole Greene (3 years), and Director of Member Services & Marketing Chris Arnold (8 years).
Bell has a long history of specializing in customer retention, process improvement, and data-driven strategies. Previously with Indeed, she led high-performing teams, optimizing customer engagement through strategic planning and scalable solutions. She builds strong client relationships, drives business growth, and delivers tailored solutions to meet customer needs.
“Strong connections fuel success,” Bell said. “Within RSPA, relationships aren’t just important, they’re essential. Together, we will grow, innovate, and thrive.”
“We’re so happy Catina has joined the RSPA team,” said Jim Roddy, RSPA President & CEO. “She’s a great fit for our staff and our community because she cares so much about helping other people. Now that we have three full-time Member Services Managers on our team, we will be able to provide even greater service to our growing member community. Catina will play a key role in the success of our members.”
RSPA Member Services Managers deliver exceptional support through RSPA White Glove Service, connecting members with services and peers to meet their goals and challenges. RSPA offers an extensive range of member benefits, and through White Glove Service, the Member Services Team personally guides VARs, ISVs, and vendors towards the most impactful benefits — all while making warm introductions to fellow members on your behalf.
Bell resides in Raleigh, NC. You can hear more from her in this brief video she recorded shortly after joining the RSPA. To connect with Bell directly, email CBell@GoRSPA.org.
